Will they know it's an AI sending the messages?

Yes — and we think that's the right call.

Juta introduces itself in the very first message. Your loved one will always know what Juta is, that it's an automated service, and that you set it up because you care about them. There are no surprises and no deception.

We made this decision deliberately. Trust is everything when it comes to daily communication with aging loved ones. If they ever felt deceived, it would undermine the entire relationship. Instead, most recipients understand Juta quickly and appreciate it for what it is: a thoughtful way for their family to show up every single day, even the busy ones.

The messages are warm and personal, but your loved one will always know who set this up and why.